This programme centres around the predictability of consumer human behaviour and explains how people predictably respond to certain factors. Economic and consumer psychology msc leiden university. Welcome at the webshop from labyrint for your study books. Tuition fees at leiden university students who are citizens of the eueea. The study of the behavior of consumers of goods and services regarding their buying patterns and reactions to advertising and marketing. Phd candidates at leiden university must be admitted to one of its graduate schools. Are you not already a member, fill in a online registration form here. Reasons to choose child and adolescent psychology at leiden university. Bibliotheque wallonne walloon churches in the netherlands. If you cant find your schedule please contact your education administration office. For the latest news please check the course page in blackboardbrightspace. Leiden university library is a library founded in 1575 in leiden, netherlands.
You will receive personal guidance within the master specialisation and you will have a mentor who will help you with choices and progress. Please note that as of 20192020, leiden universitys bsc programme in psychology will accept a limited number of students. Leiden university employs various systems to provide information about programmes and courses and to facilitate communication between lecturers and students. Child and adolescent psychology msc leiden university.
The aim of this book is to provide an overall understanding for why people consume certain products and services and how this affects their behaviour and psychological well being. Become an important part of the buyer journey with a bachelor of science degree in psychology with a concentration in consumer behavior from ctu. To order your books with the discount you have to be a member of labyrint. Areas of emphasis include, but are not restricted to, consumer judgment and decision processes, attitude. Master economic and consumer psychology management platform. The journal of consumer psychology jcp publishes topquality research articles that contribute both theoretically and empirically to our understanding of the psychology of consumer behavior. Brown university, master of public health health behavior concentration. The leiden psychology blog stands out by showing the research carried out within our institute and by replying to the latest events. Online consumer psychology advertising and consumer. Together with academics and fellow students from all over the world, you will actively address these challenges. You can find information on your schedule by looking under your faculty or study programme tab. This masters programme offers the following specialisations. Consumer psychologists examine the preferences, customs, and habits of various consumer groups.
Een eigengemaakte samenvatting van het specialisatievak economic and consumer psychology. It can be traced back to the first noted consumer psychologist john b watson 1878 to 1958. Emotions and irrationality in economic behaviour, 5. Bachelor of science in psychology consumer behavior no matter what your product or service is, the key to motivating people to buy starts with analyzing their behaviors. We advise you to apply early, preferably before the 15th of december. Why the international bachelor in psychology in leiden. You will be a top candidate for functions in the marketing or advertisement business.
The programme provides students with indepth knowledge of the field by emphasizing general principles that. When deciding what to study you undoubtedly read a lot of information about your study programme. The art of choosing by sheena iyengar a nice mix of philosophy and decision making. College search helps you research colleges and universities, find schools that match your preferences, and add schools to a personal watch list. Economic and consumer behaviour is to a large extent social behaviour, which means. At leiden university, the oldest university in the netherlands, you can make a valuable contribution to tackling the various national and international challenges facing modern society. Psychology is central to an effective understanding of consumption behaviours. Summary of all the chapters of the book the the psychology of influence by van. About the programme leiden university universiteit leiden.
The leiden programme in economic and consumer psychology has a core curriculum with a focus on the integration of psychological and economic theories and. Handbook of consumer psychology marketing and consumer. Here are the 7 books you cant miss before studying in holland. Which are the best books to read on consumer psychology.
Delivery at home will be taken care of by our distribution partner. Throughout its history the university has stood for freedom and its motto, praesidium libertatis, translates as bastion of freedom, dating back to when its founder conferred. Dr janssonboyd is a senior lecturer in the department of psychology at anglia ruskin university, cambridge, uk, where she teaches consumer psychology. Find out how to apply by following the stepby step guide in the application and admission section.
Bsc in international psychology at leiden university. See the us news rankings for psychiatrypsychology among the top universities in the netherlands. List of books and articles about consumer psychology online. Admission and application leiden university universiteit leiden. It is focused on consumer phenomena at both the intrapersonal and the interpersonal level.
Find out more about the services available for alumni or visitors and guests. Alumni and members who are not connected to leiden university, but do have a library account, can access all ebooks from within the university network. My favorites of late my focus is on judgment and decision making jdm. Please note that as of 20192020, leiden university s bsc programme in psychology will accept a limited number of students. Become an expert in economic behavior and consumer psychology, and learn to make decisions related to marketing, financial behavior, and communication. It is located in the city of leiden, with facilities just a few miles away. It is located in the city of leiden and the hague, with an international honours college based in the latter. Responsible for the strategy of the institute of psychology. Leiden university, master in psychology economic and consumer psychology. Online consumer psychology addresses many of the issues created by the internet and goes beyond the topic of advertising and the web to include topics such as customization, site design, word of mouth processes, and the study of consumer decision making while online. T h e joint doctoral degree i n marketing and psychology is a program offered between the marketing department in wharton and the psychology department in the school of arts and sciences. Consumer behavior degree ctu colorado technical university. It is regarded as a significant place in the development of european culture. Explore key leiden university information including application requirements, popular majors, tuition, sat scores, ap credit policies, and more.
And you may choose to do a double doctorate at leiden university. List of books and articles about consumer psychology. Universiteit leiden economc and consumer psychology. If you cant find your schedule please contact your education administration office please check the masters programme timetables. Economic and consumer psychology studiegids universiteit. Jcp is the official journal of the society for consumer psychology, division 23 of the american psychological association. The journal of consumer psychology publishes articles that contribute both theoretically and empirically to an understanding of consumer judgment and behavior and the processes that underlie them. The admission procedure varies between graduate schools. Study notes for master economic and consumer psychology at. The programme provides students in their first semester with indepth knowledge of the field by emphasizing general principles that underlie economic and consumer behaviour. Leiden university is the oldest university in the netherlands, established in 1575 by william of orange.
For candidates who want to mainly work in research, a doctor of philosophy phd in consumer psychology is recommended. Jan 01, 2010 psychology is central to an effective understanding of consumption behaviours. The best way to find a psychology program with faculty who are familiar with consumer psychology is to read related consumer psychology journals and note the names of the authors and their affiliated universities. Having attended leiden university for quite a while, im here to help with any issues ranging from studying with a chronic condition to finding the best falafel in town. Other candidates can choose between a phd or a doctor of psychology psyd. You will learn how companies, nonprofits, and governments can use theories of economic and psychological reasoning to understand and influence consumer decisions and financial behaviors. The masters programme in psychology focuses both on indepth study of theory and on the.
Journal of consumer psychology wiley online library. The bachelor psychology offers a broad academic development, with knowledge of several subdisciplines, such as clinical neuropsychology, developmental psychology, social and organisational psychology, economic and consumer psychology, cognitive psychology and health psychology. Best global universities for psychiatrypsychology in the. Consumer psychology a study that deals with activities that directly involved in selecting, obtaining, and using products and services and ideas to satisfy needs and desires, including. The leiden university bachelors program allows you to stay broad or specialize during your bachelors degree. Leiden university in netherlands us news best global. The average tuition fees for students from the eueea are 2,100 eur per year. Compare the academic programs at the worlds best universities.
The bachelor psychology offers a broad academic development, with knowledge of several subdisciplines, such as clinical neuro psychology, developmental psychology, social and organisational psychology, economic and consumer psychology, cognitive psychology and health psychology. Consumer psychology seeks to explain human, or consumer behavior, in two basic ways. Consumer psychology, branch of social psychology concerned with the market behaviour of consumers. The aim of the program is to build on shared research interests between the two groups, improve students learning, and expand career opportunities after graduation. Reasons to choose economic and consumer psychology at leiden university. The programme provides students with indepth knowledge of the field by emphasizing general principles that underlie economic and consumer behaviour. Consumer psychology degree programs psychology degree guide. Consumer psychology a study that deals with activities that directly involved in selecting, obtaining, and using products and services and ideas to satisfy needs and desires, including decision processes that precede and follow these actions. This handbook contains a unique collection of chapters written by the worlds leading researchers in the dynamic field of consumer psychology. The abilities gained by undertaking the msc in consumer psychology will place students in a strong position for pursuing a professional career in consumer psychology or further postgraduate study eg, a phd and research, or employment in a university. Wherever you decide to attend school, you should plan on working through to a doctorate degree in order to practice in the field. The economc and consumer psychology department at universiteit leiden on academia.
This was due particularly to the simultaneous presence of a unique collection of exceptional sources. International rankings and admission details to graduate programmes like masters, msc, mbas and summer courses at universiteit leiden and other business schools and universities. You will acquire sound knowledge, but you will also be trained in practical skills in the intensive courses that we offer. Handbook of consumer psychology marketing and consumer psychology curtis p. This gives you a strong foundation in all main subdisciplines of psychology and ensures that you will be part of an international classroom. Student economic and consumer psychology this specialisation fulfills my interest in marketing and its psychological background on a larger scale.
The leiden master programme in economic and consumer psychology has a core curriculum with a focus on the integration of psychological. Leiden university has centuryold traditions and a very rich history. General information about phd admission you will find on the phd admissions page. Alumni and members who are not connected to leiden university, but do have a library account, can access all e books from within the university network. Psychology master 20192020 prospectus universiteit leiden. Student life leiden university universiteit leiden. Apart from leiden being a vibrant student city, leiden university is the oldest university in the netherlands. A doctorate in psychology is required for most of the top jobs in consumer psychology, including becoming an independent researcher or university teacher. Although these researchers are housed in different academic. In the masters specialisation in economic and consumer psychology, students will study the psychological mechanisms.
Courses master economic and consumer psychology at universiteit leiden. Jcp is the official journal of the society for consumer psychology, division 23. In our course we analyse why people do that what they do on a larger scale and general consumption behaviour like sustainability the course is great and leiden is a very international and. Leiden university is a public institution that was founded in 1575, making it the oldest university in the netherlands.
I embarked on my leiden university journey at campus the hague, back in august 2010. Consumer psychology is a branch of professional psychology that examines the way people relate to the goods and services that they use every day. Since 1575 the university has enjoyed a prominent place in the city of leiden and since its founding the university its motto has been bastion of freedom. The leiden programme in economic and consumer psychology has a core curriculum with a focus on the integration of psychological and economic theories and practice. Master economic and consumer psychology management. Apr 12, 2014 the leiden programme in economic and consumer psychology has a core curriculum with a focus on the integration of psychological and economic theories and practice. The masters programme in psychology focuses both on indepth study of theory and on the acquisition of professional and research skills. You will widen your outlook on a subject that is and always will be relevant.